Empire have débuted the latest poster for Potiche, an upcoming French comedy of manners that you will become infinitely familiar with through Orange’s new cinema gold spot. That’s right, Rio is bye bye.
Potiche – based on Pierre Barillet and Jean-Pierre Grédy’s play of the same name – follows Suzanne Pujol (Catherine Deneuve), a French trophy wife who uses her husband’s illness, and his subsequent imprisonment by his revolting employees, to take the reigns of his business: an umbrella factory. With an old flame (Gérard Depardieu) back in the fray, however, the question is whether he will help, or hinder, her planned takeover.
You can check out François Ozon’s Potiche when it hits theatres on June 17, and with every cinema visit until Orange next get around to changing their infernal advert.
