If you saw the recent trailer for Resident Evil: Retribution you could be forgiven for thinking that a Sony advert was playing before the trailer itself, so shameless was the product placement used.
In a month’s time the DVD for Morgan Spurlock’s latest delve in the consumer quagmire is released and we can sit back and be not-so-subliminally lambasted with corporate sponsorship as this is both front and centre in the documentarian’s latest quest.
We’ve got a behind the scenes clip from the DVD which has Spurlock talking about the motivation behind the film and we get a few examples of the marketing onslaught in action.
Now Resident Evil: Mane and Tail – that I would pay to see.
Here’s the clip, and there’s a Facebook page if that’s your bag.
