The-Look-of-Love-UK-Quad-PosterStarring the ever-brilliant Steve Coogan in the lead, Michael Winterbottom’s The Look of Love is a comedy based on the real life of Paul Raymond, the ‘King of Soho’ who opened the UK’s first strip club, and went on through his various businesses to amass an enormous fortune.

The film made its world premiere at Sundance at the start of the year, and followed it up a few weeks back with its UK premiere at the Glasgow Film Festival. And with just under two months to go before The Look of Love’s theatrical UK release, the new UK quad poster has debuted online.

“After starting his show business career as a mind-reader in a cabaret act, Paul Raymond went on to become Britain’s richest man and a modern King Midas. With an entrepreneurial eye and a realisation that sex sells, he began building his empire of gentleman’s clubs, porn magazines and nude theatre – provoking outrage and titillation in equal measure.

Raymond’s personal life was as colourful as his revue shows. His marriage to Jean, a nude dancer and choreographer, ended in a difficult divorce when he met Fiona – a glamour model who became the famous pin-up star of his magazines and shows. His daughter Debbie was the true love of his life, his business partner and heir to his empire – until her tragic and untimely death aged 36. Three weeks later Raymond was named Britain’s richest man and his fortune put at 1.5billion.”

Coogan is joined by a great cast, led by Anna Friel, Imogan Poots, and Tamsin Egerton, who co-star as the women in Raymond’s life. And they’re all joined by an impressive support, led by Chris Addison, Stephen Fry, Dara O’Briain, James Lance, Shirley Henderson, David Walliams, Matt Lucas, Simon Bird, Kieran O’Brien, Miles Jupp, Peter Wight, and Matthew Beard.

Winterbottom (24 Hour Party People) is reuniting with Coogan here, and is directing from a script penned by Matt Greenhalgh (Control, Nowhere Boy).

The Look of Love will be released in the UK on 26th April, which will see it going up against Iron Man 3 on our shores. No word yet on a US release date, but IFC have acquired its distribution rights, and hopefully it won’t be long before its Stateside release, either.