This evening sees one of the biggest US television audiences glued to their TVs for the 2011 XLV (45th) Superbowl. With an audience of around 100m due to tune in, this is a chance for all the big Hollywood movie studios to show off their latest trailers. We’re not too interested in the game but more in those trailers and it’s no doubt going to be a very busy night!
You can keep track of all the trailers and TV spots as they happen right here.
We’ve known for a while that some movies like Captain America: The First Avenger, Thor and Cowboys and Aliens was going to debut but thanks to CBM, we now have the full list which you see below.
We’ll be doing out best to get each trailer up on HeyUGuys as soon as we can after it hits.
Coverage in the UK is on BBC1 starting from 22:45.
So, have a look at the list below and tell us what you’re looking forward to!
FIRST QUARTER
- A-B InBev (Bud Light) :30 DDB, Chicago
- A-B InBev (Bud Light) :30 Cannonball, St. Louis
- Audi (A8) :60 Venables Bell & Partners, S.F.
- General Motors (Chevy
) :30 Goodby, Silverstein & Partners, S.F. - General Motors (Chevy) :30 Goodby, Silverstein & Partners, S.F.
- GoDaddy :30 In-House
- Hyundai (Elantra) :30 Innocean Worldwide Americas (In-house)
- Kia (Optima) :60 David&Goliath, L.A.
- NFL (“Path to Primetime” draft coverage) :10 In-house
- PepsiCo (Brisk Iced Tea) :30 Mekanism, N.Y./S.F.
SECOND QUARTER
- A-B InBev (Budweiser) :60 Anomaly, N.Y.
- BMW (clean diesel) :30 Kirshenbaum Bond Senecal + Partners, N.Y.
- BMW (X3) :30 Kirshenbaum Bond Senecal + Partners, N.Y.
- Bridgestone :30 The Richards Group, Dallas
- Carmax :30 Amalgamated, N.Y.
- Coca-Cola :60 Wieden + Kennedy, Portland
- General Motors (Chevy) :30 Goodby, Silverstein & Partners, S.F.
- General Motors (Chevy) :30 Goodby, Silverstein & Partners, S.F.
- Motorola Mobility (Xoom) :60 Anomaly, N.Y.
- Paramount Pictures (“Transformers:Dark of the Moon”) :30 In-house
- Paramount Pictures (“Super 8”) :30 In-house
- Paramount Pictures (“Thor”) :30 In-house
- Paramount Pictures (“Captain America: The First Avenger”) :30 In-house
- Teleflora :30 Fire Station, L.A. (In-house)
- Volkswagen (Passat) :30 Deutsch, L.A.
THIRD QUARTER
- A-B InBev (Stella Artois) :60 Mother, London/N.Y.
- Best Buy :30 Crispin Porter + Bogusky, Boulder
- BMW Mini Cooper :30 Butler, Shine, Stern & Partners, Sausalito
- CareerBuilder.com :30 In-house
- Carmax :30 Amalgamated, N.Y.
- Cars.com :30 DDB, Chicago
- Coca-Cola :60 Wieden + Kennedy, Portland
- Disney Studios (“Pirates of the Caribbean: On Stranger Tides”) :30 In-house
- E*Trade :30 Grey, N.Y.
- Groupon :30 Crispin Porter + Bogusky, Miami
- HomeAway :30 Vendor, Austin
- Hyundai (Elantra) :30 Innocean Worldwide Americas (In-house)
- Mars (Snickers) :30 BBDO, N.Y.
- NFL (brand) :60 Grey, N.Y.
FOURTH QUARTER
- A-B InBev (Bud Light) :30 DDB, Chicago
- Bridgestone :30 The Richards Group, Dallas
- Cars.com :30 DDB, Chicago
- General Motors (Chevy) :30 Goodby, Silverstein & Partners, S.F.
- GoDaddy :30 In-house
- Hyundai (Sonata) :30 Innocean Worldwide Americas (In-house)
- Mercedes-Benz :60 Merkley+Partners, N.Y.
- NFL (“Path to Primetime” draft coverage) :10 In-house
- Paramount Pictures (“Rango”) :30 In-house
- Relativity Media (“Limitless”) :30 In-house
- Skechers :30 In-house
- Twentieth Century Fox (“Rio”) :30 In-house
- Universal Pictures/Dreamworks (“Cowboys and Aliens”) :30 In-house
- Volkswagen (Beetle) :30 Deutsch, L.A.
TO-BE-DETERMINED
- Chrysler n/a Wieden + Kennedy, Portland
- PepsiCo (Pepsi Max)* :30 Consumer-generated
- PepsiCo (Pepsi Max)* :30 Consumer-generated
- PepsiCo (Pepsi Max)* :30 Consumer-generated
- PepsiCo (Doritos)* :30 Consumer-generated
- PepsiCo (Doritos)* :30 Consumer-generated
- PepsiCo (Doritos)* :30 Consumer-generated
