With The Troll Hunter currently lumbering (albeit with a strange majesty) towards its September 9th UK release, André Øvredal’s Norwegian mocumentary has upped its marketing ante with a new TV spot, flaunting its goods with mouth-watering, ticket-pre-booking aplomb.
The new spot for the film – which sees three filmmakers pursuing a suspected bear hunter into the woods, only to discover that he is in fact a state-financed troll hunter – therefore wastes no time in playing its aces: a series of beautifully compelling and deeply intriguing shots intercut with a set of incredibly positive review quotes.
Having already seen The Troll Hunter at this year’s Edinburgh Film Festival (keep an eye out for our interview with Øvredal as the release date approaches), I can’t help but urge that you clear your diary for next Friday – you really do owe it to your eyes.
